Why BMW is the world’s favourite luxury car.

According to the recent FN50 survey of lease and contract hire companies in the UK, the world’s favourite luxury car, the BMW 3 Series is the most reliable car on sale. It was joined in a list of the top ten most reliable cars of 2013 by the BMW 5 Series and BMW 1 Series. The FN50 evaluation is exceptionally rigorous, as the surveyed vehicles are subjected to higher than average mileage and are routinely driven in all weather conditions. This means top rankings in the FN50 are a true testament to the reliability of BMW vehicles. What makes this result even more impressive is the number of cars included in the survey – 585,000 cars, spread over many different company fleets.

The most cynical car buyers of all – used car dealers agree. The BMW 3 Series won the award for Used Car of the Year at the UK’s Car Dealer Awards in 2013.

The story was the same in ‘What Car?’ magazine, the private car buyers bible. The BMW claimed the title of Best Executive and Luxury Used Car at the ‘What Car?’ Awards, where the 3 Series earned a special mention.

Chas Hallett, What Car? editor in chief, commented: “The BMW 320d wins the Executive and Luxury used car category as it outshines many more expensive new cars in virtually every element with its remarkable blend of refinement, cabin quality, comfort and running costs. It really does set a benchmark for how a compact executive car should be.”

BMW’s award-winning reliability is the result of many things: excellence in design, exhaustive testing, the very best raw materials, the highest quality component parts, rigorously selected suppliers, and skilled technicians using the latest manufacturing technology in the state-of-the art production facilities. But BMW has never been a company to rest on its laurels. Continuous research and development by engineers in Germany, and merciless reliability testing in the world’s harshest environments mean BMW quality and dependability is improving all the time.

Here in New Zealand we are so confident of the superior reliability of BMW vehicles, that we are the only premium manufacturer to offer a full five-year warranty, with three year’s free servicing on all our new vehicles. It’s the ultimate peace of mind for owners of the Ultimate Driving Machine.

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