The difference between BMW and every other manufacturer is that it does not try to be all things to all people. So no matter the shape or size, series, engine type or model, over 70,000 BMW owners in New Zealand (over the past 30 years) get to enjoy the purity of driving a vehicle built with just one thing in mind – it must be the Ultimate Driving Machine. It sounds like a simple goal, but BMW is the only company to have achieved it. So why is BMW unique?
There are six distinct reasons why BMW is the Ultimate Driving Machine. In this edition of BMW e-nthusiast we focus on BMW’s unique connection between motorsport and the road. With New Zealand’s incredibly varied and demanding highway system it is a lot more relevant than you might realise.
Motorsport accelerates the development of technology and lessons learned at the track are quickly applied to BMW road cars. Enhanced aerodynamic efficiency, precise chassis and suspension set-up, energy regeneration technology, enhanced occupant crash protection and lightweight components are direct benefits to New Zealand drivers from our investment in international motorsport.
Near perfect 50-50 weight distribution between the front and rear axles means your car is always in balance, and precisely responsive to your inputs. Cars with 60:40 distribution feel less nimble and with good reason; with the equivalent of a small cow strapped to the bonnet they require notably more effort to turn and then push wide.
A car that can react swiftly and surely is as important to you as you navigate the uneven surfaces of this country’s State Highways, as it is to Bruno Spengler lapping the Nurburgring in his BMW M3 DTM.
Of course if you’re keen to venture off the beaten track BMW’s famed xDrive, the intelligent four-wheel drive system retains rear wheel bias and 50-50 weight distribution to maintain your driving pleasure.
In the next edition of BMW e-nthuisast we will investigate BMW EfficientDynamics and our absolute dedication to energy efficiency.
In the meantime, you can read more about why BMW is the Ultimate Driving Machine here.
